The Business Brickyard

Why are so many companies trapped in "me too" strategies and seem allergic to ideas that are very new or very different?

Fear.

Fear of the unknown
Fear of the new
Fear of being wrong and many more..

We see it way too often. We experience it ourselves. It often disguises itself in rationalizations, denial or the quick disposal of new ideas.

Great solutions that move your business up to the next level do not come from giving in to the fear the problem triggers.

What you do that forces yourself to execute outside your comfort zone turns fear into Power.